AVERY STUDIO

The Strategist Behind The Studio

For me, great design starts with curiosity.

I love uncovering what makes a business unique and transforming it into a website that feels as natural and memorable as the person behind it.

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A Life Fully Lived

For 26 years, I built my career inside one of the most complex organizations in the world — The Boeing Company. As a Chief Staff Analyst, I didn't just manage operations. I built systems that brought clarity to chaos, designed workflows that made leaders' jobs easier, and created digital tools that transformed how teams communicated and made decisions.

In 2016, a cancer diagnosis changed everything. It gave me permission to ask bigger questions — about purpose, about impact, about what I was really here to do. I became a Certified Transformational Resilience Coach, founded Luminous Connections, and began learning everything I could about the digital world.

That's when I discovered websites. I built my first one out of necessity — and fell completely in love. I realized I'd been doing this work my whole career: taking someone's vision, finding the structure inside it, and building something that actually works. Avery Studio is where all of it comes together.

Shannon Avery Briggs, founder of Avery Studio, relaxed and approachable with phone in hand

Proven Expertise

26+

Years of Corporate Experience

MBA

Organizational Psychology & Development

2

Certifications — High Performance & HeartMath Coach

100%

client FOCUSed

Strategic Thinking,
Beautiful Design

Most designers start with how something looks. I start with how it works.

After 26 years inside one of the world's most complex organizations, I learned that even the most beautiful systems fail when they aren't built on a strong strategic foundation. The same is true for websites. Color, typography, and imagery matter deeply—but they must be in service of something larger: your story, your vision, and the experience you want others to have.

That's what I bring to every project. Not just design. Strategy that becomes design. Structure that becomes story. A website that doesn't simply represent your business—it embodies it.